The Sponsorship Collective

We build sponsorship programs that audiences and brands love.

What We Do

The Sponsorship Collective works with rights holders across Canada and The United States to build best in class sponsorship programs that audiences and brands love.

Sponsorship Case Study

Take a moment to review and download our case study, where we’ve outlined the process used by some of the most successful sponsorship seekers in North America.

what people are saying

Working with the Sponsorship Collective has been invaluable to us. We now not only have market tested valuations for our sponsorship properties, we have learned how to continue to build and refine our sponsorship strategies and approaches independently.

Frances HoustonFrances Houston
Director of Major Gifts
University of Waterloo

What astounds me about The Sponsorship Collective is their ability to tap into what sponsors really want so that both the sponsorship seeker and the company come out with a very happy partnership. They are experts at developing packages that leave nothing on the table.

Mena Gainpaulsingh LLB
Chief Executive Officer
Friends of the Canadian Museum for Human Rights

The Sponsorship Collective are top thought leaders in the industry, enabling organizations across North America with the tools and resources to create sustainable and creative sponsorship engagement strategies. If you haven’t yet engaged The Sponsorship Collective in a project, I encourage you to make that call – you won’t regret it.

Cristin Christopher 
Director of External Relations

Nipissing University

Toss everything you thought you knew about sponsorships out the window. Seriously. The Sponsorship Collective has NAILED the sponsorship approach for our current fundraising climate!

Jane Sleep 
Executive Director, Jennifer Ashleigh

Children’s Charity

Most of my sales experience comes from Corporate America. I was asked constantly to sponsor events but no one ever asked me what my goals were, very frustrating! Once I moved to the world of fundraising, I was asked to sell those same tiered packages. Disaster! Then I encountered The Sponsorship Collective’s approach to sponsorship. Game changer! THIS is what I had been looking for!

Amy Ferdinando 
Assistant Development Director

Children’s Advocacy Center for Denton County