by Chris Baylis | Oct 30, 2018 | Cause Marketing Basics, Event Sponsorship, Sponsorship, Sponsorship Activation, Sponsorship Fulfillment, Sponsorship Packages
In part one of my corporate sponsorship gone wrong post I covered three examples of what NOT to do with your sponsors. If you liked those three examples, you are going to love these last two examples. Have a horror story of your own to share? Leave it in the comments!...
by Chris Baylis | Oct 30, 2018 | Event Sponsorship, Sponsorship, Sponsorship Activation, Sponsorship Fulfillment, Sponsorship Packages
The goal of this post is simple: learn from my mistakes! I have been doing corporate sponsorship deals for charities, private companies, and associations and not for profits for a long time and I have had some great successes but I have also had some disastrous...
by Chris Baylis | Oct 22, 2018 | Sponsorship, Sponsorship Prospecting, Sponsorship Sales
“What do you mean you sold the last spot!? We’ve worked together for years and you sold my sponsorship package to my competitors?” My heart sank. I had an irate sponsor on the phone, or former sponsor in this case, who clearly wanted to come on board but I didn’t give...
by Chris Baylis | Oct 16, 2018 | Uncategorized
Telling people “no” is an uncomfortable experience and people try to avoid it at all costs and so our prospects have come up with an ingenious way to say no without having to say no, and it sounds like this: “Just send me a proposal” Which is code for “no thanks.” The...
Recent Comments