by Chris Baylis | Apr 18, 2019 | Sponsorship
I would say that “no time” is the number one reason and most common complaint that I hear from The Sponsorship Collective community. No time for what, you ask? No time to do sponsorship properly. And by properly, I mean the processes described here, here and here....
by Chris Baylis | Apr 9, 2019 | Sponsorship, Sponsorship Activation, Sponsorship Fulfillment, Sponsorship Recruiting
Five stages of sponsorship? But isn’t sponsorship about setting a budget goal, creating a package with three levels (Gold, Silver, Bronze) and then dividing that budget goal across those three levels and e-blasting your stock proposal to every company you can think...
by Chris Baylis | Apr 4, 2019 | Sponsorship
When working with clients on their sponsorship sales goals and strategies, I see some common themes come up again and again. Unfortunately, when I am working on the brand side and helping them assess their sponsorship marketing goals…we see the same trends from...
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