by Chris Baylis | Apr 27, 2020 | Event Sponsorship, Sponsorship, Sponsorship Activation, Sponsorship for Major Gift Officers, Sponsorship Fulfillment, Sponsorship Packages
Event sponsorship often seems like one of those unobtainable, too good to be true options. It’s hard to imagine a company would be willing to provide a large chunk of the funding needed to run your event. We need to change the way we think about sponsorship, from that... 
by Chris Baylis | Apr 17, 2020 | News
Organizations often limit their sponsorship marketing opportunities to the events they hold throughout the year. However, events and conferences are very costly, especially new events that have yet to establish their usefulness in an industry. If you are looking to... 
by Chris Baylis | Apr 17, 2020 | News
Corporate social responsibility (CSR) is a term thrown around a lot these days. While nonprofits base their organizations on clearly defined areas of social responsibility, they often miss out on using corporate social responsibility to help them fulfill their needs.... 
by Chris Baylis | Apr 16, 2020 | News
Corporate Philanthropy is one of those terms that sounds much more complicated than it actually is. The Business Dictionary defines corporate philanthropy as: “The charitable donations of profits and resources given by corporations to nonprofit organizations.... 
by Chris Baylis | Apr 16, 2020 | Cause Marketing Basics, Corporate Social Responsibility (CSR), Sponsorship for Major Gift Officers
Cause marketing, sometimes called cause related marketing, provides a partnership opportunity between for-profit businesses and nonprofit organizations. When done properly, it creates benefits for both partners by providing financial support for the cause and... 
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