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Digital Activation Ideas for Sponsorship

Digital Activation Ideas for Sponsorship

Organizations often limit their sponsorship marketing opportunities to the events they hold throughout the year. However, events and conferences are very costly, especially new events that have yet to establish their usefulness in an industry. If you are looking to...

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How to Grow Your Business Through Sponsorship

How to Grow Your Business Through Sponsorship

Did you know that Forbes reported that some $68 billion will be invested in sponsorships? While big brands make up a huge portion of this astronomical figure, this doesn't mean small businesses shouldn't turn to a sponsorship program. Rather, it shows how valuable of...

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Sponsorship for Virtual Events, Conferences and Meetings

Sponsorship for Virtual Events, Conferences and Meetings

A travel snag causes you to miss your flight, leaving you stranded when you’re supposed to host a physical event. An indispensable portion of your event staff all falls ill at the same time. A major crisis or emergency sidelines your plans to hold your event. Whenever...

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The Complete Guide to Sponsorship Strategy

The Complete Guide to Sponsorship Strategy

https://www.youtube.com/watch?v=PEEU9qieZxQ&t=1s Sponsorship is a two-sided opportunity, bringing sponsorship “properties” and sponsor brands together to create meaningful experiences for their shared audience. When done properly the sponsorship property gains the...

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Sponsorship for Marathons, Triathlons and Endurance Events

Sponsorship for Marathons, Triathlons and Endurance Events

We see the finish line; athletes with arms raised in triumph, audiences cheering, towels wrapped over shoulders, and above it all a massive banner complete with sponsors’ logos. This is a common sight to most people, whether they are a fan or not. Events such as...

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