by Frederic | Jul 6, 2020 | News
It’s the day you’ve been waiting for. You’ve agonized over your sponsorship package, edited and re-edited your proposal, and now your target sponsor has agreed to a meeting in person. You’re excited and nervous at the same time. You really want things to go well, so...
by Chris Baylis | Jun 25, 2020 | News
Gold, silver, and bronze. The same award tiers used for athletic performance and other forms of excellence may sound like a natural fit for your sponsorship package, but I’m here to tell you that’s just not true. To up your chances of a sponsor accepting your...
by Chris Baylis | Jun 12, 2020 | News
I have some bad news. Sponsors HATE sponsorship packages with levels. Having worked with brands on sponsorship deals big and small across North America, a few things stand out, specifically related to sponsorship levels and tiered sponsorship packages. The Scourge of...
by Chris Baylis | Jun 10, 2020 | News
It’s a day you’ve dreamt about for years: your organization’s first event. You’ve been so busy planning all the small details lately, but now you’ve come across a rather big hurdle, getting sponsorship. You want to work with a sponsor for your event, but you’re not...
by Chris Baylis | Jun 3, 2020 | News
As a nonprofit organization, getting cash, goods, and services from the local community is a great way to keep your organization afloat with a never ending flow of support. Yet, there’s a lot of confusion surrounding the ideas of sponsorships and donations. In fact,...
by Chris Baylis | Jun 1, 2020 | News
It’s always important to remember that in sponsorships, it’s not solely about what the sponsor can give you, but what you can give them as well. You should strive for a mutually beneficial partnership, as this will keep your sponsor eager to work with you for longer...
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