by Chris Baylis | Jan 26, 2020 | Event Sponsorship, Sponsorship, Sponsorship Fulfillment, Sponsorship Packages
Full disclosure: a fulfillment report didn’t actually save my life! It did, however, save me from a horribly embarrassing situation, saved a sponsorship relationship and saved me a lot of pain. Negotiating the Custom Sponsorship Proposal Let me set the stage here: I...
by Chris Baylis | Jan 2, 2020 | Event Sponsorship, Sponsorship, Sponsorship Activation, Sponsorship for Major Gift Officers, Sponsorship Fulfillment, Sponsorship Packages
Event sponsorship often seems like one of those unobtainable, too good to be true options. It’s hard to imagine a company would be willing to provide a large chunk of the funding needed to run your event. We need to change the way we think about sponsorship, from that...
by Chris Baylis | Dec 17, 2019 | Sponsorship
We have worked on literally thousands of events, valuing sponsorship opportunities and coaching event and conference organizers through the sponsorship sales process. In every case, securing a media sponsor has significantly increased the value and appeal of these...
by Chris Baylis | Nov 20, 2019 | Sponsorship, Sponsorship Inventory, Sponsorship Packages
There is one thing that every single sponsorship property has to offer that every single sponsor wants…and very few sponsorship seekers realize they have it. What is this magical thing that will make your sponsorship sales so much easier? I’m going to tell you…but...
by Chris Baylis | Nov 7, 2019 | Sponsorship
I hear this, or some variation of it, every single week. When we survey our database, asking “What is the one thing standing in your way from selling more sponsorship?” the answer from the majority is some version of “all I need is the right contact person.” I...
by Chris Baylis | Nov 1, 2019 | Sponsorship, Sponsorship Activation
The Path to Big Ticket Sponsorship Sales: A Case Study Approach to $10 million in Sponsorship Transactions Over the last two years, we have worked on more than $10 million dollars in event and facility naming rights, major campaigns, multi-year agreements and...
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