Motorsport Sponsorship

Download your free copy of the Tactical Guide to Motorsport Sponsorship, a no frills users guide to sponsorship sales. This user’s manual contains all of the templates and checklists needed for the motocross racer serious about growing their sponsorship revenue.

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MOTORSPORT SPONSORSHIP: A COMPREHENSIVE REPORT ON THE STATE OF THE INDUSTRY

Download our latest industry research into motorsport sponsorship trends, realities, and best practices. In this report we have interviewed motorsport teams and properties across North America to bring you the most up to the minute data from the frontlines of the motorsport industry.

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Blog Posts

THE ESSENTIAL GUIDE TO SPONSORSHIP EVALUATION: LEARN HOW TO CALCULATE SPONSORSHIP VALUE LIKE A PRO

Before you dive in, if you want to know how to calculate sponsorship value, check out these titles in our “sponsorship valuation” series: Sponsorship ROI Metrics: Approaches to Measurement and Evaluation Tangible vs. Intangible Sponsorship Benefits Defined Seven Sponsorship Valuation Questions: Part One Seven Sponsorship Valuation Questions: Part Two Sponsorship Valuation Best Practices The Secrets […]

The Definitive Guide to the Sponsorship Proposal: 7 Steps to a Proposal that Actually Works!

I call this post “The Definitive Guide to the Sponsorship Proposal” for a reason! I am going to tell you everything you need to know about creating a winning sponsorship proposal and how to write a sponsorship proposal that actually works.

Motorsport Sponsorship Trends and Statistics You Can’t Miss

Before you dive in, if you are interested in motorsport sponsorship, check out these titles in our “sponsorship for motorsport” series: Resource Page for Motorsport Sponsorship Why You Should Avoid Tiered Sponsorship Levels and What To Do Instead What is the...

Top Motorsport Sponsorship Activations and What We Can Learn from Them

Before you dive in, if you are interested in motorsport sponsorship, check out these titles in our “sponsorship for motorsport” series: Resource Page for Motorsport Sponsorship Companies Who Sponsor Motorsport: From NASCAR to Motocross and Everything in Between How to...

Exploring the Different Types of Sponsorship in Motorsport

Before you dive in, if you are interested in motorsport sponsorship, check out these titles in our “sponsorship for motorsport” series: Resource Page for Motorsport Sponsorship Companies Who Sponsor Motorsport: From NASCAR to Motocross and Everything in Between How to...

5 Key Benefits of Motorsport Sponsorship for Businesses Looking to Make Bank

Before you dive in, if you are interested in motorsport sponsorship, check out these titles in our “sponsorship for motorsport” series: Resource Page for Motorsport Sponsorship Motorsport Sponsorship: How to Get Racing Sponsors 7 Motorsport Sponsorship Mistakes to...

5 Examples of Bad Sports Sponsorships That Missed the Mark

Before you dive in, if you are interested in motorsport sponsorship, check out these titles in our “sponsorship for motorsport” series: Resource Page for Sport and Athlete Sponsorship Resource Page for Motorsport Sponsorship How to Write a Sports Sponsorship Proposal...

Finding the Right Sponsors for Your Motorsport Team

Before you dive in, if you are interested in motorsport sponsorship, check out these titles in our “sponsorship for motorsport” series: Resource Page for Motorsport Sponsorship Motorsport Sponsorship: How to Get Racing Sponsors 7 Motorsport Sponsorship Mistakes to...

7 Motorsport Sponsorship Mistakes to Avoid

Before you dive in, if you are interested in motorsport sponsorship, check out these titles in our “sponsorship for motorsport” series: Resource Page for Motorsport Sponsorship Motorsport Sponsorship: How to Get Racing Sponsors How to Write a Motorsport Sponsorship...