The latest writings from our team
Start Before You Are Ready
by Chris Baylis | Apr 1, 2021 | News
If my post about embracing failure seemed like a strange bit of advice to you, wait until you hear this one. In sponsorship sales, I...
Why We Love Sponsorship (And You Should, Too!)
by Chris Baylis | Mar 29, 2021 | News
After last week’s post about failing in sponsorship and why failure isn’t the end of the world, I wanted to talk about something a little...
He Who Fails the Most
by Chris Baylis | Mar 22, 2021 | News
Are you familiar with Seth Godin? He’s a business executive and author who’s written nearly 20 books, many of which have been New York...
5 Clichés About Sponsorship You Should Avoid
by Chris Baylis | Mar 19, 2021 | News
Love is blind. The apple doesn’t fall far from the tree. Actions speak louder than words. Clichés are sometimes true, but more often than...
A Message from the Future of Sponsorship
by Chris Baylis | Mar 16, 2021 | News
If you could go back in time three months ago, what would you tell your old self? I’m sure you’ve learned a lot more about the ins and...
The Biggest Problem with Sponsorship and How You Can Fix It
by Chris Baylis | Mar 12, 2021 | Cause Sponsorship
I get asked all the time what I think the worst sponsorship advice is or what kinds of misconceptions people have about sponsorship....
15 Things Your Boss Wishes You Knew about Sponsorship
by Chris Baylis | Mar 4, 2021 | News
Your boss has asked you and a small team of colleagues to find a sponsor for your upcoming event. Easy-peasy, right? Until you begin...
The Anatomy of a Great Sponsorship Program
by Chris Baylis | Feb 4, 2021 | News
Your nonprofit or business has pursued sponsorship in the past, but never successfully. If you’ve lacked a strategy that’s part of a...
Sponsorship: 9 Things You’re Forgetting to Do
by Chris Baylis | Jan 19, 2021 | News
Did I lock the door before I left for work this morning? What starts as a small question can become a gnawing feeling that’s so...








