The latest writings from our team
A Message from the Future of Sponsorship
by Chris Baylis | Mar 16, 2021 | News
If you could go back in time three months ago, what would you tell your old self? I’m sure you’ve learned a lot more about the ins and...
The Biggest Problem with Sponsorship and How You Can Fix It
by Chris Baylis | Mar 12, 2021 | Cause Sponsorship
I get asked all the time what I think the worst sponsorship advice is or what kinds of misconceptions people have about sponsorship....
15 Things Your Boss Wishes You Knew about Sponsorship
by Chris Baylis | Mar 4, 2021 | News
Your boss has asked you and a small team of colleagues to find a sponsor for your upcoming event. Easy-peasy, right? Until you begin...
The Anatomy of a Great Sponsorship Program
by Chris Baylis | Feb 4, 2021 | News
Your nonprofit or business has pursued sponsorship in the past, but never successfully. If you’ve lacked a strategy that’s part of a...
Sponsorship: 9 Things You’re Forgetting to Do
by Chris Baylis | Jan 19, 2021 | News
Did I lock the door before I left for work this morning? What starts as a small question can become a gnawing feeling that’s so...
14 Misconceptions about Sponsorship
by Chris Baylis | Jan 6, 2021 | News
Is 2021 the year you want to pursue sponsorship for the first time? If so, then you might have been voraciously reading my posts on what...
The Worst Advice We’ve Ever Heard about Sponsorship
by Chris Baylis | Dec 15, 2020 | News
Have you ever been guided by advice in your life? I certainly have, and I’m sure you have as well. Yet the thing about advice is that...
Conference Sponsorship: Expectation vs. Reality
by Chris Baylis | Dec 4, 2020 | Conference Sponsorship, News
Before you dive in, if you are interested in conference sponsorship, check out these titles in our “sponsorship for conferences” series:...
Why Nobody Cares about Logo Placement in Sponsorship
by Chris Baylis | Nov 25, 2020 | News
In this world, you don’t get something for nothing. That goes for sponsorship as well. In exchange for funding your event, the sponsor...








