Festivals usually attract a bevy of sponsors, including promotional and cash sponsors. With so many partners on your plate, it’s integral...
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The latest industry news, interviews, technologies, and resources.
8 Proven Ways to Find Podcast Sponsorship
Before you dive in, if you are interested in podcast sponsorship, check out these titles in our “sponsorship for podcasters” series:...
How to Write a Motorsport Sponsorship Proposal
Before you dive in, if you are interested in motorsport sponsorship, check out these titles in our “sponsorship for motorsport” series:...
What Sponsors Want: Data and Analytics to Grow Your Festival Sponsorship
What do sponsors want? If I had to boil it down to one thing, the answer is undoubtedly data. After all, any sponsorship seeker can say...
How to Secure a Multiyear Sponsor for Your Festival
Multiyear sponsorship: to a festival owner and sponsorship seeker, those words are like music to your ears. Your festival planning would...
Become a Sponsorship Magnet
I recently published a post about making your festival absolutely irresistible to sponsors, magnetic even. What if you have a program or...
Build a Sponsorship Cookbook
There’s a quote I recently heard, and while I don’t exactly know who said it, its stuck with me ever since. Here it goes: “Amateurs have a...
7 Proven Ways to Find Festival Sponsors
Your festival has just ended for the year, and you know what that means. That’s right, it’s already time to begin thinking of next year’s...
Make Your Festival Stand Out to Sponsors: 5 Ways to Become a Sponsorship Magnet
You know how magnets work, right? They have south and north poles, and opposites attract. Now imagine pulling sponsors to you like a...