The latest writings from our team
Case Study: Charity Sponsorship Best Practices
Before you dive in, if you are interested in charity sponsorship, check out these titles in our “sponsorship for charities” series:...
How Anissa Cooke Left Old Sponsorship Mistakes Behind and Rose to New Heights with Her Synthetic Biotech Event
Anissa Cooke’s Road to Success Recently, we looked at Chris Norwood’s journey to sponsorship as the marketing director for an Arizona...
How to Recession-Proof Your Sponsorship Opportunity
Recessions are one of those words that no one ever wants to hear. It seems like just yesterday that we overcame the 2008 recession, and...
5 Ways to Close More Sponsorship Deals in the Next 90 Days
Are you on a quest to increase your sponsorship quotient? This isn’t an overnight process, but if you’re willing to put time and work in,...
Why Sponsors Ghost You!
Isn’t being ghosted one of the worst feelings ever? You don’t understand why your date couldn’t just dignify you with a response and let...
How Chris Norwood Went from Sponsorship Student to Master and Doubled His Sponsorship Revenue
Chris Norwood’s Road to Success Chris Norwood is the Director of Marketing & Partnerships for the DUSK Music Festival, an annual music...
Should You Hire a Commission-Based Sponsorship Consultant?
Sponsorship isn’t something companies hand out like candy. You have to chase it, work for it, and offer something of value to achieve it....
Charity Sponsorship Mistakes
Before you dive in, if you are interested in charity sponsorship, check out these titles in our “sponsorship for charities” series:...
What Is Omnichannel Sponsorship?
It’s a term you haven’t been able to escape if you’ve followed sponsorship trends for 2023. I’m talking about omnichannel sponsorship, of...