The latest writings from our team
How to Market Your Podcast: The Complete Guide
Before you dive in, if you are interested in podcast sponsorship, check out these titles in our “sponsorship for podcasters” series:...
How to Overcome Objections in Sponsorship Sales
Have you ever gotten to the point in your sponsorship program where you have a discovery session as well as a few good follow-up meetings...
How to Grow a Podcast: 10 Ways to a Bigger Following
Before you dive in, if you are interested in podcast sponsorship, check out these titles in our “sponsorship for podcasters” series:...
Why You Should Avoid Tiered Sponsorship Levels (And What to Do Instead)
https://www.youtube.com/watch?v=uWqLNoU3Lvo On the blog, I have several posts mentioning my utter distaste for gold, silver, and bronze...
Mastering the Online Sponsorship Form
How many times has something like this happened to you? You find a prospective sponsor that you’re really excited about possibly working...
Measuring Sponsorship ROI
In business, if you want to determine how successful anything you do is, you track the return on investment or ROI. For instance, if you...
How to Plan a Conference: A Step-by-Step Guide
Before you dive in, if you are interested in conference sponsorship, check out these titles in our “sponsorship for conferences” series:...
How to Market a Conference: Everything You Need to Fill Your Event
Before you dive in, if you are interested in conference sponsorship, check out these titles in our “sponsorship for conferences” series:...
Hybrid Sponsorship Packages
If you ask sponsorship seekers, clients within the Sponsorship Program, and others you come across who are involved in sponsorship, you’re...