Before you dive in, if you are interested in festival sponsorship, check out these titles in our “sponsorship for festivals” series:...
Archive: Sponsorship
From Cold Calls to Closing Deals: Mastering Sponsorship Prospecting Techniques
by Chris Baylis | Nov 9, 2023 | Sponsorship, Sponsorship Prospecting
I’ve been helping clients with their sponsorship aspirations long enough to identify common stumbling blocks among sponsorship seekers....
Sponsorship for Smaller Audiences
by Chris Baylis | Nov 9, 2023 | Sponsorship
Many clients of mine complain to me about their small audiences. They wonder why a sponsor would have any interest in a group of several...
The Secrets Behind Successful Sponsorship Activations
by Chris Baylis | Nov 9, 2023 | Sponsorship, Sponsorship Activation
Sponsorship activations are simpler than they seem, even though first-time sponsorship seekers usually vehemently disagree with that...
Building Long-Term Relationships with Festival Sponsors
by Chris Baylis | Nov 7, 2023 | Festivals, Sponsorship
Before you dive in, if you are interested in festival sponsorship, check out these titles in our “sponsorship for festivals” series:...
7 More Sponsorship Mistakes Charities Should Avoid
by Chris Baylis | Nov 6, 2023 | Cause Sponsorship, Charity, Sponsorship
Before you dive in, if you are interested in charity sponsorship, check out these titles in our “sponsorship for charities” series:...
Five Things AI Can Do in Sponsorship (And 3 Things It Can’t Do!)
by Chris Baylis | Jul 25, 2023 | Sponsorship
AI is everywhere these days and expanding all the time. Some of us worry the technology might encroach on our jobs (and rightfully so, at...
How to Convince Your Boss to Change Their Sponsorship Strategy
by Chris Baylis | Jul 25, 2023 | Sponsorship
Your boss wears a lot of hats, and managing your company’s sponsorships is one of them. Your business has sought a solid sponsorship...
Sponsorship Is Not Philanthropy (And Why This Mindset Costs You Sponsorship Deals)
by Chris Baylis | Jul 11, 2023 | News, Sponsorship
Unless you’re brand new to the blog (and in which case, welcome!) or the Sponsorship Collective, I’m sure you’ve heard me say it at least...








