Grow Your Sponsorship Program
Selling sponsorship is hard work. The marketplace is competitive, growing in complexity, revenue goals increase every year and it’s getting harder and harder to stand out in a noisy crowd.
Despite this reality, sponsorship spending is increasing every year and sponsors are actively looking for new partners to help them reach their goals.
As sponsorship evolves, so too must your approach.
That’s where we come in!
We Know What Sponsors Want
Our process is the result of years of experience working with brands and sponsorship seekers, from the front lines of sponsorship sales. Everything within our process has been battle tested with sponsors and used to close sponsorship deals ranging from five-figure activations to multi-million-dollar naming rights deals.
No theory, just tactics that work and deliver.
Our process typically includes the following activities for our clients:
- An audit of your current program
- Audience analysis and data collecting
- Activation development
- Valuation of all assets and opportunities
- Strategy development
- Staff training
This process is rigorous and is designed to bring your program to current best practice and in line with the expectations of even the most sophisticated sponsors.
Ask With Confidence
Sponsorship is about having the right data and speaking the language of your sponsors. Using our data, you will negotiate with sponsors with confidence knowing that you are priced fairly by an independent third party, using current marketing trends and real time spending. You will have a strategy and reporting process designed with sponsors in mind and you will know how to connect sponsors with their target audience in meaningful ways.
We Have a System That Works
Our approach is intense…but it works. If you are ready to challenge your assumptions, learn a new system of selling sponsorship and change the way you work with sponsors then let’s talk and take your sponsorship program to the next level.